Digital

360 Tour

← All Techniques

The technology:

Multiple 360° viewpoints connected into a navigable experience. Built in Pano2VR with hotspot navigation, floor plan overlays, and optional VR headset support. Source material can be photographs, renderings, or a combination.

Purpose: Communication | Decision Support | Design Development | Documentation Technical Approach: Digital Reality: Conceptual Reality
Complexity: 2 - Intermediate Cost: €€ 3D Model: Output from 3D Model

A single 360 viewpoint shows a complete sphere from one position. A tour connects multiple viewpoints so you can move between them — stepping from room to room, floor to floor, or between entirely different design alternatives. We author tours in Pano2VR with custom navigation, floor plan overlays, and information hotspots, delivered as a browser-based experience that runs on any device without installing anything.

360 tour — residential development with multiple viewpoints and navigation — 360° tour preview
360 tour — residential development with multiple viewpoints and navigation

What Pano2VR builds

Hotspot navigation — clickable points in the panorama that move you to an adjacent viewpoint. These are placed to match natural sightlines — you click toward a doorway and arrive in the next room from the corresponding position.

Floor plan overlay — a minimap showing the building plan with the current viewpoint highlighted. Viewers always know where they are in the building and can jump directly to any position.

Information points — hotspots that open text, images, or links rather than changing the viewpoint. Used to label room areas, highlight materials, or link to specification documents.

Custom navigation interface — branded controls matching the project identity. Navigation can be configured for touch, mouse, gyroscope (on mobile), or VR headset.

VR compatibility — tours are delivered as WebVR-compatible, so the same link opens in a browser on screen or in a VR headset. No separate app required.

360 tour — multi-floor airport terminal, floor plan navigation — 360° tour preview
360 tour — multi-floor airport terminal, floor plan navigation

The four 360 techniques compared

All four techniques in the 360 suite

360 Photography 360 Renderings 360 Photo Integration 360 Tour
Depicts Real existing space Unbuilt design New elements in real space Any — navigation layer over the others
3D model Not required Required — complete Required — new elements only Not required
On-site shoot Yes No Yes Depends on source
Navigate between views No — single point No — single point No — single point Yes — this is what a tour is
VR headset Via tour Via tour Via tour Yes — standalone
Typical use Documentation, real estate Design review, client preview Renovation, planning approval Presentations, exhibitions, remote visits

Mixing source types in one tour

Tours don’t need to be a single type of panorama throughout. Common combinations:

  • Rendered interior viewpoints + real aerial 360 photograph — show the unbuilt apartment in context of the real site
  • Multiple design alternatives — the same physical space rendered in two or three different configurations, switchable within the tour
  • Construction progress — real photographic viewpoints updated periodically and published as a new version of the same tour link
360 tour — design alternatives, same space rendered in multiple configurations — 360° tour preview
360 tour — design alternatives, same space rendered in multiple configurations

Off-grid exhibition setup

For use at sales events, exhibitions, or on-site visits where internet access is unreliable, we configure tours to run entirely offline via a local WiFi hotspot. The setup uses Meta Quest headsets paired with tablets, so a sales agent can see exactly what the VR user is looking at and guide the experience. Multiple headsets can run simultaneously from the same local server.

This is our preferred format for residential pre-sales events — the immersive experience is significantly more effective than a screen, and the paired tablet means the sales team stays in control of what’s being shown.

What we need from you

Source panoramas Rendered equirectangular images (from 360 Renderings or 360 Photo Integration) and/or on-site 360 photographs. These are the raw material for the tour.
Navigation plan Which viewpoints connect to which, and where hotspots should be placed. A floor plan is the best way to communicate this.
Floor plan For the minimap overlay. Simplified and cleaned up — we do this if you don't have a suitable version.
Brand assets Logo, colors, and any UI style requirements for the navigation interface.
Hosting Tours are delivered as files for hosting on your server or ours. We can arrange hosting if needed.

Source material for tours — choose based on what you’re showing:

  • 360 Photography — real existing spaces
  • 360 Renderings — unbuilt spaces
  • 360 Photo Integration — proposed changes in real spaces

For full walk-through freedom with 6DOF movement: Virtual Reality