About this technique
Virtual Reality (VR) Experience
Immersive computer-generated environments that users can explore using VR headsets. These experiences allow for full-scale interactive walkthroughs of architectural designs.
What's a VR Experience?
Virtual Reality creates immersive, interactive environments that let users experience unbuilt spaces as if they were actually there. Using VR headsets, people can walk through buildings, interact with elements, and get a true sense of scale and spatial relationships. Modern VR goes beyond just looking around – it enables real exploration and interaction with the virtual environment.
Why Use It?
Some things you just need to experience. VR helps when you want to:
- Truly understand how spaces feel
- Test designs before building
- Get feedback on spatial layouts
- Create memorable client experiences
- Stand out at trade shows and events
- Train staff for new facilities
- Market properties in compelling ways
VR provides spatial understanding that no other medium can match.
How We Approach VR
We offer two main types of VR experiences:
3DOF (3 Degrees of Freedom)
This approach creates 360° panoramic tours where users can look around from fixed positions. Our unique implementation features:
- Headset + tablet combo where an assistant can see what the VR user is viewing
- Multiple headset support for group presentations
- Offline capability via WiFi hotspot (no internet needed)
- Super-easy handsfree navigation designed for exhibitions
- Quick production time
- Lower cost than full 6DOF
6DOF (6 Degrees of Freedom)
This full freedom approach lets users walk around and interact naturally. Our implementation includes:
- High-tier workstation + headset setup
- Unreal Engine development for photorealistic quality
- Complete freedom of movement
- Interactive elements
- Multi-user options
- Custom interactions and behaviors
What Makes It Special
True Spatial Understanding
VR is the only medium that lets people truly understand spaces before they're built.
Scale Perception
Experience true dimensions and proportions - crucial for design decisions.
Design Validation
Catch issues early when they're cheap to fix, not during construction.
Memorable Impact
VR creates experiences that leave lasting impressions on clients and stakeholders.
When to Use It
VR is particularly valuable for:
- Design review and decision-making
- Client presentations
- Marketing centers
- Trade shows and events
- Public consultations
- Staff training
- Selling premium properties
Technical Details
Input Requirements
- 3D models with appropriate level of detail
- Material and lighting information
- Interaction requirements
- User journey planning
- Hardware considerations
Output Options
We deliver VR experiences as:
- 3DOF tour applications
- 6DOF interactive environments
- Hardware setups for presentations
- Training for your team
- Standalone or guided experiences
The Process
- Requirements Analysis We determine what type of VR experience best meets your needs
- Content Planning We design the user journey and interaction points
- Environment Creation We build the virtual world with appropriate detail
- Testing We optimize performance and user experience
- Deployment We set up hardware and train your team
Case Examples
Real Estate Marketing Center
We created a 3DOF experience for a luxury residential development that allowed potential buyers to visit unbuilt apartments. The tablet/headset combo let sales agents guide the experience, resulting in 40% faster sales.
Complex Office Layout Planning
For a corporate headquarters, we developed a 6DOF experience that let stakeholders test different layout options, resulting in significant design improvements before construction.
Ready to let people step inside your design? Let's talk about creating a VR experience that brings your project to life before it's built.
Examples
Examples